Press
We've been called "inspiring," "innovative," and "fresh" by everyone from the New York Times to neighborhood bloggers. And that's just us — our business partners get even higher praise: "entirely unique and swoonily delicious."
Check out some of what the media's had to say, below:
S.F. Tastemakers: Caleb Zigas, Leticia Landa, Patricia Loya and Jason Rose
Jan. 28, 2010 — While others harp on how unsustainable SF is for small businesses, La Cocina serves as a positive model for what’s possible. “We need to make opportunities for low-income entrepreneurs in the food industry,” says Caleb Zigas. “They’re good for our city.” Read more La Cocina Tapped to Operate Food Carts in Dolores Park, Justin Herman Plaza
Green Gourmands on the Go
Dec. 7, 2009 — One of the biggest challenges of transitioning from an underground culinary operation to a full-fledged business is access to commercial kitchen space—since the cost of outfitting and certifying such a kitchen is prohibitive to most culinary micro-enterprises. As legions of street food vendors, under-the-radar caterers, and teeny-tiny treat makers struggle with legitimacy, food incubator programs such as San Francisco’s La Cocina project work hard to bring these homegrown entrepreneurs up to a fully credentialed and self-sufficient business status. Read more Officials Say Permitting for Vendors Outdated
Save Cash: Can
Recetas Para un Buen Negocio
Cooking for the Community at San Francisco’s La Cocina
Apricots: We Jammin
Growing Crop of Vendors Hits the Street
May 26, 2009 — The Creme Brulee Cart is one of many licensed and unlicensed food vendors who have recently hit the streets of San Francisco, especially in the Mission District. The area’s bars, streets and parks host a caravan of food sellers who connect to their customers via social networking Web sites like Facebook and Twitter. […] To deal with some of the challenges, street-food entrepreneurs can turn to the nonprofit organization La Cocina for approved commercial kitchen space. Veronica Salazar of El Huarache Loco preps her Mexico City-style street food at La Cocina’s kitchen and then sells it from a stall at the weekend Alemany market in San Francisco. Read more La Cocina, a Delicious Economic Renewal
Nov. 14, 2008 — The ingredients for green collar economic renewal via food-based businesses have been stewing for a few years in the Mission at La Cocina. Entering its fifth year of operation in 2009, La Cocina was founded to provide kitchen space and assistance to food entrepreneurs – many of them low-income and all of them women – helping them in starting new businesses or grow their home-based businesses into stable ventures. Read more Sabores Viajeros
For Women, a Recipe to Create a Successful Business
How Pie Will Change the World
Backstory: Their Place Is in the Kitchen
Community Kitchen Serves as Business Incubator
Oct. 6, 2006 — For 18 years now, we have been celebrating the amazing contributions of Latinos in the Bay Area with our ‘Profiles of Excellence’ show. In honor of Hispanic Heritage Month, the show highlights the achievements of five local leaders. In this report, we introduce you to one of those trailblazers. Few things are as treasured in the Latino community as food. It is central to “la familia” — the family. Now, a new organization called La Cocina is offering hope and opportunity to small business owners by providing kitchen space that may help turn family favorites into family revenue. Read more Dream Kitchen: Aspiring Entrepreneurs Cook Up Careers
La Cocina’s Concoctions
March 15, 2006 — What do dairy-free truffles, good-for-you juices, natural jams and Mexican food all have in common? They were all created at La Cocina, an “incubator kitchen” in the Mission District. The nonprofit organization helps local low-income men and women start their own food-related businesses by providing commercial kitchen and storage space, as well as business and moral support. An open house held last week allowed the companies to show off their creations. Here are a few products that stood out. Read more Beyond Organic: Cooking Up New Lives
Huarache Loco Dishes Up Central Mexico Eats
Jan. 18, 2006 — You know you’re in the presence of real Mexican food when you run across huaraches — literally, “slipper” or “sandal.” The long, oval-shaped tortilla (pictured) — hand patted with a center of black bean puree and baked on a griddle — is the perfect carrier for salad-like toppings, such as nopales (cactus). Read more Teaching Immigrant Women with Community Kitchens
Dec. 28, 2005 — A non-profit community kitchen in San Francisco is part of a growing movement to launch small food businesses around the country. Reporter Pauline Bartolone examines La Cocina’s focus on poor immigrant women. Listen to the story La Cocina Helps Mission District Women with Culinary Talent Go Pro
Recipe for Success
La Cocina Helps Get Cooks Out of the Kitchen, Into Business
March 25, 2005 — Veronica Rivera […] is all cooking skills and enthusiasm, with little business know-how and means. She is the type of budding entrepreneur that La Cocina, an incubator kitchen in the Mission District, is looking to mentor. The startup, which is seeking nonprofit status, will help low-income women develop food service businesses by providing commercial kitchen and storage spaces, mentorship and business training, as well as moral support. Read more 